Recipient delivery / timing
Describe the next milestone instead of promising instant delivery
Payout timing includes qualification, the decision, recipient notification, and access. A clear expectation identifies which event starts the next stage and where to ask if it does not occur.
Name the starting event
'After your purchase' can be ambiguous when the offer includes a later qualification review. State the relevant starting point in the promotion and maintain that distinction in post-purchase messages. Only use a delivery timeframe supported by the specific program.
Account for different reasons for waiting
The same waiting time can hide different situations. The response should identify the stage rather than repeat a generic delay message.
| Situation | Useful explanation |
|---|---|
| Qualification is pending | The payout decision is not complete. |
| The decision is complete | Explain the expected delivery or recipient step. |
| A notification was sent but not found | Use the delivery-support route. |
| The recipient cannot access the card | Use the access-support route rather than restarting the purchase review. |
Keep updates tied to facts
If an expected step is delayed, explain what is known and the next planned update. Do not invent a delivery date to close a support conversation. Completing the decision and completing delivery should remain separate measures in reporting.
Plan for clear delivery
Plan a clear path from purchase to promotional payout.
Discuss the offer, customer expectations and the next program decision.